For the Fashion Scholarship Fund Case Study, my team focused on Miu Miu, exploring the potential of Virtual Reality Try-On technology. We proposed a launch featuring some of Miu Miu’s signature products, primarily advertised through VR. As the financial planner, I developed a 6-month buying plan, product assortment, and profit and loss estimates. This project gave me a deep understanding of the financial strategies behind launching a new product and the complexities of managing a brand’s profitability.